Roles and permissions

Permissions are set per person, per area, at three levels: None, View, or Edit.

Permissions for one member. Names and addresses are demo replacements. The capture predates the current editor: Dashboard is now two permissions, DSP Manager and DSP Automation sit in the same section, and Quick fill has been replaced by Quick set.

The three levels

Level	Means
None	The area is not visible
View	Can read it, cannot change it
Edit	Can change it — and in some areas, can change your Amazon account

Not every permission offers all three. Sales & Advertising is View or None only.

What each area covers

The editor groups permissions under Dashboard, Advertising, Storefront and Inventory & Supply. Connecting and disconnecting Amazon is reserved to the seller owner and is not a grantable permission.

Permission	What Edit allows
Sales & Advertising	Sales, orders and units across connected channels. View only
Profit & Costs	Fees, COGS, other expenses, payout and profit. Edit allows changes to user-managed costs
Ads Manager	AI Analyst, Performance, Search Terms, Change History. Edit allows approving proposals and sending changes to Amazon
Campaign Builder	Edit allows creating campaigns, ad groups and creatives on Amazon
Automation	Rules, Objectives, Criteria, Runs. Edit allows toggling rules and enabling automatic Apply
DSP Manager	Amazon DSP orders, line items and creatives. Edit allows creating and changing them on Amazon DSP. See Amazon DSP
DSP Automation	Amazon DSP only. Objectives and rules that change line items automatically. Edit allows creating rules, assigning Objectives to orders and excluding orders or line items. See DSP Automation
Settings › Product Lines	Product Lines, Product Groups, and advertising targets
Storefront Access	Listing and A+ Content. Edit allows creating and approving drafts and sending listing changes
Product Catalogs	Finished goods, SKUs, materials, BOMs, per-SKU channels and data imports
Order Planning	Planning, finished-goods and material purchase orders, and inbound tracking

Granting any level on Profit & Costs also grants View on Sales & Advertising, because profit is worked out from sales. Access to Shipments follows from Product Catalogs or Order Planning.

The permissions that reach Amazon

Read those descriptions again. Most Edit permissions change something inside Vendlen. These reach further:

Ads Manager · Edit lets someone approve a proposal and send it to Amazon. That is a live change to a live account.

Automation · Edit lets someone enable automatic Apply on a rule — which means changes go to Amazon without a person reviewing each one. It is the most consequential permission in the product, and the one to grant last.

Campaign Builder · Edit creates campaigns on Amazon. Less dangerous than the other two, since creating is easier to undo than spending, but still an outward action.

Storefront Access · Edit sends listing changes to Amazon.

DSP Manager · Edit sends changes to Amazon DSP: budget caps, flights, bids, pacing, frequency, and the Enable/Pause switch, which sends as soon as it is clicked. It spends money the same way Ads Manager · Edit does. New orders and line items are created paused; creatives and their links to line items are not, so a creative attached to a running line item can start serving straight away.

DSP Automation · Edit writes the rules that change Amazon DSP without a person reviewing each change: max bids, pausing and enabling line items, frequency caps, budget caps, and new flights that cannot be removed. A rule that is switched on, in an Objective assigned to an order, sends on its own whenever automatic sending is on. Grant it as you would Automation · Edit. Sending a change from its Preview needs DSP Manager · Edit, with View on DSP Automation; rolling a change back needs Edit on both.

Quick set

Two buttons next to the member’s name set the whole editor at once:

• None — every permission to None. The person stays on the seller with no access; it does not remove them.
• View — View on every permission that has a View level, change nothing. The right starting point for anyone new.

There is no button that grants Edit everywhere. Edit is raised one permission at a time.

Managing members

The Users tab lists everyone with access to this seller, with a role for each person: Seller owner, No access, View all, View only, Ads specialist or Custom. Read the roles before opening anyone: anything other than No access, View all or View only can hold Edit somewhere.

• Invite member adds someone.
• Once the list is longer than eight people, a search box filters it by name, email, or role.
• An opened member shows the date their access was granted.
• Remove from seller, in the member’s actions menu, revokes it.

Choosing a shape

Start at View. It costs nothing to raise a permission later, and someone who cannot yet break anything can still learn the account.

Separate seeing from sending. Ads Manager View lets an analyst do the analysis and hand you the conclusion. They do not need Edit to be useful.

Treat Automation Edit as the senior permission. Not because rules are dangerous — they are bounded — but because whoever holds it decides what the account actually acts on.

Settings › Product Lines is quieter than it looks. It does not send anything to Amazon, but the economics set there bound what every AI Analyst proposal may bid. Someone who can edit them can change what the Agent is allowed to propose. Automation rules carry their own limits.

Considerations

• Permissions are per seller profile. A person with access to two profiles has separate permissions in each.
• Removing someone from the seller revokes their access immediately. It does not undo what they already sent to Amazon — that is in Change History.